Mandiola is more than just a party; it's an immersive experience designed to forge unforgettable connections through the transformative power of music and art. The inaugural edition featured electrifying performances by the band FRANCISCO, EL HOMBRE (SP) and the singer RUBIA DIVINO (RJ), alongside dynamic sets by DJ MARIALICXX and DJ GUSTAVO VEIGA.
Set against a backdrop far from the bustle of the city, Mandiola celebrates the cultural richness of rural and regional spaces, providing a unique venue for artistic expression. The name Mandiola itself evokes a sense of rebellion, disruption, and vibrant energy—perfectly encapsulating the party’s essence.
The visual identity for Mandiola draws from the concept of a "surreal countryside," where the ordinary is reimagined through whimsical illustrations of animals and inanimate objects, breathing life into an extraordinary universe. This identity unfolds through bold, vibrant illustrations, expressive typography, and vivid colours, all of which extend an irresistible invitation to immerse oneself in the world of Mandiola.
Client:
FRESTA PRODUCTIONS (BRAZIL)
Services:
VISUAL IDENTITY, DESIGN, ILLUSTRATION
Mandiola Project
Credits
General Manager: João Galvão
Graphic Coordination: Carolina Sanches and Lua Specian
Planning: Gabriela Laguna
Creative Director: Felipe Augusto
Art Director and Illustrator: Manoela Cardoso
Mandiola Lettering: Felipe Augusto
Illustration: Manoela Cardoso
Design: Amanda Mayumi and Manoela Cardoso
Identity Photos: Manoela Cardoso
Event Photos: Jean Pisicchio